Greetings Freelancers, we are requiring the creation of the corporate identity manual of the company, a presentation brochure and several banners with the products and services we offer to use in digital and in social networks.
The Identity Manual, and its editable, is a documents that contain the graphic lines of the company, the rules to follow to print the brand and logo on the different internal and external supports of the company, physical and digital, with special emphasis on those to be shown to the public.
The contents of this contract are basically grouped into three major deliverables: • The pamphlet, brochures, or graphic presentation document of the company with its names, history, philosophy, mission, vision, values, service, clients, contact details, etc.
• The Document with the basic rules for the construction and development of corporate identity. Application of the logo in the different communication platforms: stationery: bell, letter paper, envelopes, invoices, delivery notes, business cards, employees' business card, posters, indicators, mobile park (trucks, delivery vans), uniforms staff and others who understand the place. This must include the distinctive graphic signs chosen by the company to display its image, as well as all its possible variations: shape, color, size, etc. In it, its form and place of use must be explained by including graphic examples. The prohibitive rules of their applications are also shown (which should not be done with the graphic mark, in colors, typography, etc.).
• The graphic image of the company for social media (General, Facebook, Twitter, Instagram, YouTube): including header banner (image above the profile), transformation of the logo to be used as the profile of each social network.
• The creation of three (3) images (banner or display) for each category of services offered by the company, a total of 15 displays. These banners must share common aspects, be similar, but with the corresponding change, service category names, color (1 color for each service category), different backgrounds, alluding to the area and the text with the services.
o Example for 1 of the 5 categories: * The 1st with the name of the service category, its color and background. * The 2nd of this same category, with name, color, background + services (text). * The 3rd, with name, color, background + space for the service title and where you can add offers, discounts, or any other text and image in the future.
NOTE: We already have the texts to be included, the name, logo, and colors to use! The project requires that the deliverables be in their final version (Example: .png, .jpg, .pdf, etc.) and in their corresponding editable or original (Ex: .psd, .ai, etc.).
