This project is for a TRIAL period wherein upon success of securing 2-3 influencers as speakers AND affiliates (must be both), further work and a larger project award may be granted.
I have a list of over 160 influencers in the nonprofit consulting space. From that, 80 are the top influencers (however, we're not 100% certain on just how far their reach is...we just have a hunch) in our micro niche of nonprofit board governance.
We need to have up to 15 of them come on board as speakers AND most importantly, PROMOTE our online summit, https://nonprofitboardsummit.org as an affiliate. This conference is planned for the last weekend of February 2021.
To be awarded this project, please indicate CLEARLY how this is something you can do and what's your track record for a similar project? In particular, what experience do you have assisting nonprofit influencer marketing campaigns? In particular...CLEARLY state your approach and success rate with reaching and convincing influencers to participate in an online summit.
DO NOT just state you have experience...DEMONSTRATE it!!
Also, be prepared to answer CLEARLY in your pitch:
1. The efforts YOU will undertake to secure these influencers participation in our summit as speakers and affiliate partners (those who will sell the conference to their lists). 2. What efforts you will undertake to get me booked on these influencers' podcasts? 3. What additional abilities you may be able to offer to have our conference promoted to the whole of the influencers identified on our list? 4. How would you verify the real reach of our influencers? 5. What reach do you have on LinkedIn, Facebook, and YouTube? Please note that we are most active on LinkedIn and Facebook. I'm open to Instagram...but you will have to make a VERY STRONG case that this platform will convert for a B2B audience (please note that I AM NOT active on this platform as I'm not convinced it will convert for our needs).
