Background: We are looking for someone to help us run a marketing for a provider of high-quality, architectural glass balustrades. We are a small team of digital marketing experts looking to find an expert in paid media management with the aim to increase brand awareness and generate a robust database of warm leads through visually engaging and targeted advertising campaigns on Facebook and Instagram. These campaigns will showcase our product’s unique aesthetics and functionality to professionals in the construction and architecture industries across the UK.
Objectives: Primary Objective: Drive targeted traffic to our landing pages and generate warm leads for the sales team.
Secondary Objectives: Increase brand visibility and awareness among construction industry professionals. Encourage users to book consultations, request quotes, or download product guides.
Target Audience:
Demographics: Age: 25-55 Location: United Kingdom Job Titles/Professions: Developers, architects, fabricators, installers, distributors, and builders. Interests and Behaviour:
Interests: Construction, architecture, interior design, and high-quality building materials. Behaviours: Engages with industry-related content and actively researches building and design solutions.
Scope of Work: The expert will be responsible for the following:
Campaign Strategy and Planning: Define campaign objectives, audience targeting, and ad placements. Create a paid advertising strategy with a clear focus on lead generation.
Ad Creative Development: Collaborate with us to utilise high-quality video content emphasising product aesthetics and functionality. Craft compelling ad copy that aligns with OnLevel’s branding and messaging.
Campaign Setup: Configure campaigns within Facebook Ads Manager, including targeting parameters, ad placements, and budget allocation. Implement retargeting campaigns for users who engage with ads or visit the website.
Monitoring and Optimisation: Continuously monitor campaign performance metrics, such as click-through rates, cost-per-click, and conversion rates. Optimise campaigns by adjusting targeting, bids, and creatives to maximise ROI.
Reporting: Provide regular performance reports detailing key metrics, insights, and recommendations for improvement.
Deliverables: Initial campaign strategy document. A/B tested ad creatives (videos and copy). Configured Facebook and Instagram campaigns, including retargeting. Weekly performance updates and a final campaign report.
Budget and Timeline: Budget: To be confirmed in collaboration with the expert based on goals and ad spend recommendations. Timeline: Campaign preparation and launch within 2 weeks of engagement. Ongoing management for the campaign duration (3-6 months).
Sk sumit brande Category: Android, Android App Development, Cloud Computing, Database Management, Java, Kotlin, Mobile App Development, PHP, UI / User Interface, User Experience Research Budget: ₹100 - ₹400 INR
14 Jan 2026 05:00 GMT
Shopify Theme Version Upgrade -- 2 Category: HTML, Shopify, Shopify Development, Shopify Templates, Web Development, Web Design, Website Management, Website Optimization Budget: $30 - $250 USD
14 Jan 2026 04:57 GMT
PDF Data Entry to Google Sheets Category: Data Analysis, Data Cleansing, Data Collection, Data Entry, Data Extraction, Data Management, Data Processing, Excel, Google Sheets, PDF Budget: $15 - $25 USD
Data Entry & Editing Cleanup Category: Content Writing, Data Entry, Data Management, Data Processing, Editing, Excel, Proofreading, Word Processing Budget: $15 - $25 USD
Traditional Saree Showcase Video Category: 3D Animation, After Effects, Animation, Cinematography, Video Editing, Video Services, Voice Acting, Voice Over Budget: ₹600 - ₹1500 INR
