Goal: Launch a simple, fast, brand-appropriate website with email sign-ups. No e-commerce yet. Pages (DE/EN): Home / Landing Hero (claim + short explanation of the Calturo game) Key benefits / USPs Short “How it works” section Teaser of main products (no cart yet) Clear CTA to sign up by email About Calturo What Calturo is (game system, learning focus) Benefits for kids / families Simple “How to play” overview Short brand / origin story Products (Info only) Overview of the main sets (Starter Addition, Starter Multiplication, Subtraction and Division extensions) No prices, no cart yet – just description & images Contact Contact form (Name, Email, Message) Contact email shown Imprint / Legal Basic German legal pages: Impressum, Privacy Policy Placeholders for future Terms & Conditions / Revocation (for Phase 2) Functional Requirements Phase 1: Fully responsive (mobile-first). Simple, lightweight theme (no heavy page builder chaos). DE/EN language switcher in header. Brevo integration for email sign-ups (newsletter / launch notification): Email form on Home (hero or prominent section) Optional: Email form in footer Minimal plugin set, clean structure, easy to maintain. Deliverables Phase 1: WordPress installed and configured on Strato. Theme set up and styled to roughly match the existing Calturo packaging/look (colors, fonts, overall feel). All pages created in DE & EN with placeholder texts (I can replace/refine copy myself). Brevo connected and tested (test email submission).
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